SUPERCHARGE YOUR INDEPENDENT ARTIST SUCCESS
LUMINARY unlocks the secrets to recording artist success by teaming you with genre-matched mentors and industry-leading experts in the fields of music marketing, sync placements, press, touring, radio and recording.
Want a taster? Register your interest below to gain free access to our independent music release cheat sheet, packed with tips and resources to steer your release towards reaching its potential.
Many independent artists feel that promoting themselves is like navigating a maze. You pour hours and hours into creating your music and the last thing you want is for it to reach only a handful of ears.
Not only may you lack the time required to effectively promote your releases and artist brand, which many call a ‘second job’, perhaps you feel you aren’t a ‘marketeer’ and want to focus as much energy as possible on your craft.
LUMINARY aims to demystify music promotion and provide industry-proven tools and techniques to save time, optimise results and help you achieve the success you deserve.
Shine brighter with LUMINARY.
Unlock Your Potential
The LUMINARY programme is right for you if:
You want to get your music out in the world but you don’t know where to start.
You want to learn how to effectively and efficiently run your socials, save time and reach new fans.
You want a step-by-step process on how to self-release as an independent recording artist.
You want your releases to hit streaming and sales figures that make you proud and spur you on.
You want to learn the secrets for consistent, targeted fan growth.
LUMINARY aims to guide artists through the emotional ups and downs of building an artist career as well as empowering artists with the technical skills required to maximise impact.
After successful application, artists are matched with a mentor based on their genre.
Learning is delivered via a combination of 1-to-1 coaching, and masterclasses with experts including music publishers, sync agents, distributors, producers and designers, to name a few.
Weekly Sessions
30-minute 1-to-1 session with your mentor
Video masterclass
Space for any questions and additional support
Monthly Sessions
60-minute masterclass with an industry expert
What is the LUMINARY Programme?
LUMINARY Programme
Together, we’ll uplevel your growth by covering:
Module 1: Content, Craft and Confidence
Honing your craft: From songwriting to production, mixing to mastering – learn how to get from A to D and polish your creations.
Branding: How to create stunning visuals (photography, music videos, socials) and ensure they elevate your music.
Intellectual Property: How to protect your works ahead of monetization.
Resistance: Reduce hesitation and build confidence–hand holding to empower your artist journey.
Module 2: Promotion and Release Strategy
Indie Releases: How the f***k do you even release your music independently and hit big numbers?
Project Management: Time-saving hacks for a results-driven release strategy.
PR: How to get high level press, playlisting and radio on a lean budget.
Social Media: How to build an identity, grow and efficiently run your channels.
Module 3: Monetization
Marketing: Lean music marketing methodology.
Business: How to register, build and manage your music business.
Sync: How to get your music on TV and films.
Streams: How to hack the Spotify algorithm with Meta Ads.
Sales: From Patreon to Bandcamp, learn alternative ways to build income from your music.
Touring: How to book and sell-out shows that make you proud.
Sound good? Register your interest for the next cohort below and we’ll send you more information on how to prepare for your free 15-minute clarity call.
How to Join LUMINARY
Join the Programme
LUMINARY is a three-month programme delivered via a combination of one-to-one sessions with your mentor, day-to-day support, group sessions with industry experts and weekly masterclasses.
Investment: £2,900 (Instalment plans available)
Our commitment is to empower your music career with the tools, knowledge, and support to realise your full potential and achieve lasting success in the music industry.
Book a Module
Choose a module and benefit from a one-to-one session with your genre-matched mentor, a group session with an industry expert, four masterclasses and day-to-day support with your artist journey.
Investment: £1,200
Book a 1-to-1 Coaching Session
Our most flexible plan – a one-hour session with an artist mentor.
Investment: £120/h
Example Mentor and LUMINARY Founder: MOLTENO
Jess Molteno Murray aka MOLTENO is a vocalist, songwriter, producer, multi-instrumentalist, and founder of Blume-Studio, a marketing consultancy for creatives, by creatives.
MOLTENO has independently garnered support from BBC Radio 6, WONDERLAND Magazine, Spotify and Apple Music Editorial, CLASH, and more. Her work has been featured on shows like "Home & Away" and "Ben Fogle in the Wild," and her recent headline shows have sold out with waiting lists.
“Starting out on my artist journey was daunting, to say the least. I thought I had to wait to be ‘discovered’ which felt disempowering. I’d made an album’s worth of music I was proud of and was itching to get it out.
Taking learnings from my experience as a marketing and PR consultant, by having coaching, and by leveraging my network, I was able to create a splash with my early releases. This really spurred me on!
I founded LUMINARY to offer this support to recording artists and to give them a roadmap that can otherwise take years to develop. I’m passionate about empowering independent artists and I’ve designed this programme to help them give the major players a run for their money.” Jess Molteno Murray AKA MOLTENO
MOLTENO FEATURES AND ENDORSEMENTS
MOLTENO SYNCS
BLUME-STUDIO CLIENTS
OCTAVIA
“Working with MOLTENO and LUMINARY gave me the tools and confidence to put my first official release out. And guess what, we got CLOUT magazine to premiere it!! Not only that, we got loads of radio stations and smaller blogs to shout about the track, interviews and big playlists. Having that early success has filled me with pride and motivation to stick to my release schedule, take bolder moves and dream bigger.”
Testimonials
//
Testimonials //
NOTION
“She creates immersive, fully-realised worlds around her musical projects.”
ALEXANDRA LUNN STUDIO
“When investing in their premium package, Jess and the team at Blume are able to achieve all the results you need in a relatively short amount of time. Jess takes the time to listen and really gets to know your brand–crucial when building trust with your audience.”
CLASH
“A bold voice who uses impressive restraint, MOLTENO’s slim but imposing catalogue sketches out left-field ideas within a melodic, accessible template.”
TOM ROBINSON, BBC RADIO 6
“I don’t know about you listeners but round about this time in the morning, I like to listen to a 3 minute, hotly-tipped electo-pop song about lucid dreaming.”
ZACHARY PULMAN DESIGN STUDIO
“Our profile has never had attention like this. Jess is brilliant, go for it!”